Lead Engineer - R01571703

Brillio

Bengaluru, KA, India3w ago

Free account needed to apply or save. It takes a minute, and we'll bring you right back to this job.

Key details

Location
Bengaluru, KA, India
Work style
Onsite
Level
Senior
Experience
3–6 yrs
Function
Software engineering
Focus area
other
Posted
3w ago

Skills

api integrationsaudience segmentationcampaign managementcrmdata qualitydata validationexcelhtmlmarketing automationmarketoquality assurancesalesforcesql

About the role

Lead Engineer

Job requirements

    Marketo Marketing Operations Specialist / Senior Marketing Automation Manager Purpose Own end-to-end marketing automation strategy and execution on Marketo platform, ensuring campaign delivery excellence, data integrity, and program optimization. ________________________________________ Major ResponsibilitiesCampaign Execution
  • Build and deploy email campaigns with proper segmentation, QA, and activation workflows
  • Maintain and expand multi-step nurture/triggered campaign frameworks
  • Execute A/B tests (variants, audience sampling, statistical significance)
  • Manage landing page + form creation, publishing, and validation
    • Program Setup & Activation
  • Design and launch web form programs (guides, reports, whitepapers) using templated frameworks
  • Execute content syndication (API integrations, manual uploads)
  • Own standardized event programs (regional, webinar, virtual, in-person)
  • Configure audience segmentation using smart lists, filters, and manual exclusions
    • Data & Operations
  • Validate, normalize, and process MQL and non-MQL data uploads
  • Maintain data quality standards and hygiene protocols
  • Document and audit program performance and lead flows
    • Third-Party Integrations
  • Adapt and execute email programs across third-party platforms
  • Manage API-driven syncs and manual data exchanges
    • ________________________________________ Required Skills
  • 3+ years Marketo platform experience (or equivalent marketing automation)
  • Proficiency in segmentation, lead scoring, and workflow design
  • Strong Excel/SQL for data validation
  • Campaign management and QA mindset
    • Nice-to-Have
  • Marketo Certified Expert (MCE)
  • Experience with Salesforce/CRM integration
  • HTML email literacy
  • Event management platform experience
    • =========================

Get jobs like this as soon as they're posted

JobSuited checks company career sites all day and ranks every opening against your profile. Free to join.

Create a free account